M Public Relations

Brand + Communications Manager

M Public Relations is a boutique PR agency specializing in media relations, image development and creative marketing for talent, film and brands. During my time at M Public Relations, I was pivotal in increasing capacity and service by introducing a brand component of offerings to our clientele. 

Developed and managed full-cycle integrated communications campaigns representing diverse award-winning talent in film and television in Vancouver and Los Angeles. Led all in-house brand development services from visual strategies, to art direction, content and copywriting, website creation and social media initiatives, to full PR campaigns and festival and film premiere promotion.

Key responsibilities: 

⋅ Development of integrated strategic communications plans for corporate, project, client goals
⋅ Strategy, execution of all PR campaigns
⋅ Cultivated, fostered, maintained relationships with press, contractors, artists, events planners, brands
⋅ Design, development and distribution of press releases, pitches, press kits
⋅ Generated and analyzed press campaign reports, maintenance of media databases, client accounts, internal processes
⋅ Staff recruiting, hiring, training and managing

Lisa
ESCUDERO